Posted in pos suite on Apr 15, 2021
"CRM" stands for "customer relationship management". In a nutshell, customer relationship management is a process, or set of processes, that a business uses to interact with customers for the purposes of generating and finalizing sales. The abbreviation "CRM" typically implies the actual software solution a business is utilizing in order to organize, automate, and implement every interaction it has with customers.
Posted in pos suite on Apr 08, 2021
Prior to the COVID-19 pandemic and the government-enforced lockdowns that resulted, the alcohol industry was booming. Back in 2018, liquor store sales represented 47% of all alcohol sales, totaling roughly $113 billion. The remaining 53% of liquor sales belonged to restaurants, bars, and other on-premise businesses, earning $147 billion in that year alone. These figures are according to Forbes, published in their April 2020 online magazine.
Posted in pos suite on Mar 04, 2021
If you own a retail store, then you're aware that in-store promotional displays encourage sales. Shoppers often act on deals and special sales when promotions are prominently displayed, especially at the checkout registers. These last-minute purchases are referred to as impulse sales.
As the focal point of any business that sells merchandise, inventory is the most critical element of the supply chain. Without inventory sales, retail and wholesale companies will go under.
When you hear the phrase "good customer service", what kinds of businesses come to mind? If retail outlets, restaurants, and grocery stores are among the first types of businesses you think of, you aren't alone. Most people assume that good customer service exists only within the scope of B2C companies--that's business-to-consumer companies.
For businesses of all industries, the lifeblood of daily operations will always be the hardware and software used. Whether you're running a national fast food chain, managing a warehouse or multi-location distribution center, or simply opening your first retail store, as a business owner it's imperative that you choose the best technical gear and I.T. systems in order to function efficiently.
Since the inception of marketing, a helpful adage has been used to keep marketers focused on the four most important pillars of a sound sales campaign, and it goes a little something like this: Put the right product in the right place, at the right price, and at the right time.
Did you miss our articles this month? Perhaps you recently discovered the FTx blog and hit the subscribe button, or maybe you've been hard at work all month gearing up your business for the holiday season and didn't have time to read our weekly posts… Either way, we've got you covered right here and now. We've put together an easy-to-read summary of all the info we published throughout December so that you can get up to speed and stay informed.
A waiter at a restaurant suggests his customers order a pitcher of lemonade instead of individual glasses. A bookstore manager recommends a sequel title when a shopper purchases a popular novel. An airline agent offers an upgrade from coach to first class for a fraction of the usual cost. These are all real-world examples of upselling.
No matter what U.S. state your business is located in, this holiday season is guaranteed to be unlike any other. Americans have endured nearly a full year of constant economic assault from the government in the name of fighting an invisible enemy. One would have to wonder, is the invisible enemy a virus or the legal mandates executed in response to it?
Posted in pos suite on Aug 27, 2020
Gas stations process a high volume of daily transactions and rarely are those purchases solely at the fueling pumps. Gas stations are anchored to convenience stores which offer on-the-go items, alcohol and tobacco products, a selection of sandwiches and other meals at the deli counter, and so much more. Some gas station businesses include car washes and bare-bones automotive repair services like tire patches, oil changes, and tune-ups. If your gas station also serves as a truck stop, then that is just one more layer to your business that will need POS support. On top of all of this, many gas stations also offer a customer loyalty rewards program, which means that keeping track of every customer and every transaction can become all the more vital.
Pets have places to go and people to see! Just ask any pet owner and they’ll tell you the same! Sure, for the most part, a person’s cat hangs around the house and their dog doesn’t go beyond the backyard, but that doesn’t mean that these domesticated furry friends never travel far and wide with their protective owner. In fact, people bring their pets along in travel an average of three times a year. That’s a lot of travel especially if you calculate it in dog years!
There’s nothing quite like live entertainment. Watching a concert on TV simply doesn’t compare to seeing the band in-person. Modern dance performances come alive and are far more impressive when you watch them in the recital hall, as opposed to a video recording. And anyone who has seen a stand-up comedian in a comedy club can tell you that there’s something about the energy of the audience that adds to the hilarity of the show. People love live entertainment.
You own a retail store. You invested in digital signage. You mounted brand-new screens throughout your store. Now comes the fun part--creating the content that will be displayed on those screens. You need to design compelling digital content for your in-store signs that both informs and engages your customers. Do you have the right software in place?
Posted in pos suite on Jul 16, 2020
If you’re a small business owner operating a retail store, you already have a point of sale system in place. This system, in its most basic form, is how you collect and record payments for the items and services you sell. Once upon a time, store owners simply collected cash payments from their customers and used a box to store that cash. As industries evolved, point of sale systems evolved, too. Record keeping became more detailed. And today, the average point of sale system has been digitized and exists within a networked computer system.
Posted in pos suite on Jul 02, 2020
If you own a retail store, or have ever worked behind the counter at one, then you know that the checkout register is where the transactions take place. Shoppers exchange their hard-earned money for merchandise that they wish to purchase. They leave with products and a receipt, and your cash register has more money. But if this all that’s taking place before your customers leave your store with bagged goods in hand, then you’re missing out on not just one opportunity, but many.
Cigar shops are one of the most niche-specific stores someone could own, therefore, a cigar shop owner needs the most niche-specific business tools to successfully manage day-to-day operations and grow the business. In this article we will talk about 3 must-have solutions a cigar shop needs to manage their unique inventory, track sales and scan data, and increase their loyal customer base.
Posted in pos suite on Jul 18, 2019
At the Tobacco Plus Expo, our VP John Griffin discussed the perks of achieving inventory control with FasTrax Solutions, as well as the unique insights and advantages our point-of-sale system can offer tobacco and vape retailers of all sizes.
Ask any retailer what a Point-of-Sale (POS) system is and they’ll most likely tell you it’s the central component of their business. A combination of software and hardware, your POS system is so much more than a cash register, it’s the main hub where everything comes together! It’s recording every sale, product, and customer transaction, turning it into one of the most valuable business tools: consumer data.
Posted in pos suite on Oct 10, 2018
We had the opportunity to sit down with the loss prevention team at Smokers Choice, a large tobacco retailer who uses FasTrax software, and asked them about some of the craziest theft incidents they’ve experienced. Like most tobacco retailers, Smokers Choice tracks inventory by using FasTrax’s Retail Solutions.
We have some exciting solutions in the works for 2018 from enhancements to our existing POS and Digital Signage Solutions to entirely cloud-based POS and Loyalty solutions. Check out these awesome FasTrax products coming soon!
Posted in pos suite on Dec 08, 2017
As the saying goes, you should work smarter, not harder. If you own a retail chain, it’s especially crucial that you have a point of sale (POS) system that works smarter.
The second biggest decision you’ll make as a retailer after which products to carry will be what prices you give them
Posted in pos suite on Oct 26, 2017
Why it’s so difficult for retailers to keep their stores staffed with high performing employees
Posted in pos suite on Jul 20, 2017
Wild Bill’s Tobacco touts the benefits of using one company – FasTrax Solutions, for all of its point of sale, wholesale, and marketing solutions.