There are many reasons for beauty shop owners to offer their clients a loyalty rewards program. Engaging clients, growing customer retention, and increasing revenue are just the beginning. FasTrax Enhanced Loyalty is a cut above the rest because it helps you achieve your primary goals first—acquiring customer contact information, increasing the number of repeat clients and their frequency of visits, raising your customers’ average expenditure size per visit, and growing your retail sales numbers. Our loyalty program is loaded with benefits for both your salon and your customers. Create hundreds of customer loyalty campaigns and easily sign up clients with a simple scan of a driver’s license! You can create discounts on groups of services such as cuts, colors, manicures, and shoulder massages, or bundle individual products like hairspray, nail polish, and lotion. You choose whether the client will earn points based on quantity purchased or dollars spent. You choose how they earn, what they can earn on, and how they redeem. Strategically plan and schedule loyalty campaigns to start and stop automatically on the days you select, or leave your promotions open-ended to run constantly. With our fully-customizable loyalty program, you are in the driver’s seat.
Sitting at the heart of every loyalty program, underneath the coupons and freebies, lies a trove of email addresses, phone numbers, and purchase history records. And while clients are busy trying to get a discount for their next service, retailers are focused on scooping up all that customer data, analyzing it, and using it to hone a strategy to get customers to shop again—just one more time. Of course, the goal isn’t really to get clients to come back once. The goal is to create a connection so strong that clients want to keep purchasing services at your salon. As a result, loyalty programs are being used more and more to build connections with stylists beyond data collection. Our loyalty rewards program is your bridge from data to relationship.
FasTrax Premium Loyalty solutions supplies you with access to in-depth reports, which will help you track and manage your loyalty campaigns. You will be able to track and monitor coupon redemptions to measure campaign success. All of this will equip you with the right information you need to give your clients the rewards they want and the rewards they earned!