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POS, Digital Signage, Warehouse, loyalty, AdPro, Director, MSP, Reports, Time Theft, Hardware Pricing, Support

EDUCATION

Business and marketing solutions for educational institutions by FasTrax Solutions designed for specialized education industries. Contact us for any query related to our marketing solutions!

Marketing Solutions for Educational Institutions

The education sector has evolved to match web-based technology. Students of all ages and grade levels now rely on the internet for their research and also for class curriculum. Traditional marketing efforts such as direct mail, radio, TV, and print ads do not reach students and their parents as effectively as digital methods. FasTrax offers a full suite of digital solutions for your organization’s inbound marketing to help your admissions and marketing departments attract and convert prospective students into enrolled ones. FasTrax is your educational institution’s answer to increasing your enrollment rate.

Educational Institution Business Solutions

To increase profitability and promote growth

Simplify the strategy and execution of your marketing and watch your enrollment numbers grow. Optimize your communication with applicants and students through FasTrax’s multi-channel marketing solutions, including the FasTrax POS, FasTrax Digital Signage, and FasTrax Loyalty Rewards Program which will help your students afford those pricey course books, cafeteria and café snacks, and even laundry expenses! FasTrax Solutions provides all of the services you need to increase enrollment, prevent losses, implement wiser academic-business decisions, and generate additional revenue at the cafeteria, café, and bookstore. FasTrax offers a full suite of marketing solutions specifically designed for the education industry. Our platform bundles every digital tool available on the market today for your benefit. This comprehensive digital platform includes data-backed strategies and products that work.

Create engaging marketing content to interest prospective students and increase awareness of all of your educational programs. Engage prospective and enrolled students with customized content that’s specific to their stage in the admissions cycle, the core curriculum of courses or areas of study, and even their participation in sports teams and academic clubs. Measure campaign ROI with excellent accuracy. Use our comprehensive analytics to track your conversation rate of prospective students to enrolled ones. Our platform clearly shows the correlation between campaign and enrollment by student, by class, and by incentive.  

Our POS System comes with a built-in Loyalty Rewards Program to keep your students coming back to the café, bookstore, and even special ticketed events. Instituting a loyalty rewards program enables your students to receive rewards items such as coffee, snacks, magazines, and even merchandise with the school name and mascot on it.

See how you can do all this, and more, below!  

Powerful & Simple FasTrax POS

Pos Logo

As an educational institution, there are many stores around campus that provide students with the necessities they need to stay comfortable. Every cafeteria, café, coffee stand, bookstore, and even event ticket booths are places where students can buy what they want and need. You need the right digital POS systems set up at each of these stores. The FasTrax point of sale system is streamlined, intuitive, and comes with a built-in marketing solution with scripted incentives that pop up at checkout. This digital Uplift feature, which prompts your cashiers to upsell products, is truly user-friendly and the pop-up scripts will equip your employees and managers with the right phrases to sell new food and beverage items, boost sales of bookstore items, and encourage students to buy apparel with the school’s logo on it. The helpful “win” or “lose” format will encourage your employees to strive to make additional sales at checkout because they too will earn points. This gamified format will incentivize your employees to always be “winners” at checkout, and if those employees are students, then they will be eager and grateful for the chance to make even more money while they’re on the clock! Your employees can keep their eye on the leaderboard, which tracks all spiffs and incentives that will be put into their paycheck. Stimulating healthy competition will directly impact your store’s revenue in a positive way. When employees strive to win 1st, 2nd, and 3rd place prizes for being top-sellers, everyone wins. Our system makes tracking spiffs simple and straightforward and with the FasTrax POS and Uplift, if you can think of it, we can create it! 

The POS system also includes permission-controlled buttons, a built-in time clock with a biometric fingerprint scanner, and when you get FasTrax POS the features will not end there. This solution comes with a fully-customizable touch screen interface, which guarantees ease and fun when training new cashiers. 

When you choose FasTrax POS, you’re choosing freedom. The FasTrax POS comes with our IT managed service provider, or MSP, a premium cybersecurity service that will keep your critical IT systems running 24/7 with our hosting, network, and specialized applications. FasTrax Solutions keeps an ever-vigilant eye on your IT while monitoring the pulse of your business. Our point of sale system is fully-customizable, which is the reason that it’s the leading software solution in the education industry. Using FasTrax, you will have the ability to make changes at any time, whether it’s an on-the-fly price change or last-minute buydown change, because our live data flow will keep you informed of spot trends and provide instant access to the inventory at all of the stores on your campus. Everything is at the touch of your fingertips!

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Engaging & Educational Digital Signage

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Digital signage for schools can provide a solution for posting general information around campus facilities such as sports stadiums and arenas, gymnasiums, and various buildings. Displays can inform students of pertinent information when and where it’s needed. Once upon a time, teachers, educators, and professors used to worry that students wouldn’t learn if there was a digital screen around to distract them. Smartphones and i-Pods were confiscated much to the students’ horror. With digital signage, educators no longer have to worry about losing their student’s interest. Classroom digital signage provides countless opportunities to use multimedia to enhance lectures and learning tools.

Young people don’t just love social media, they live in it. It’s easy for them to get tunnel-vision as they scroll through their updated feed to see what their friends are up to, and it isn’t hard for students to become so invested that they forget there’s a whole world out there, one that looks a heck of lot like the little images on their handheld devices! What are the odds? Digital signage can be a great way to steal student attention. Integrate social media with your digital signs so that when students “tag” their school, their picture shows up on the digital sign. Digital signage can also be a great way to enhance interdepartmental recognition of student accomplishments.

While all buildings are equipped with plastic or placard emergency signs relevant to fire escape routes and other safety evacuation plans, will students really see these in the event of a chaotic emergency? Centralized digital signage for schools offers emergency alerts with flashing screens and bold colors so that your students will know where to go and what to do to be safe. As long as the building maintains power and internet access, your signs can be updated instantly and remotely. Campuses and universities can be remarkably spread out, and when an institute of higher learning is within a major city, it can be difficult for new students and visitors to find their way around. Static maps fade and can be difficult and pricey to update when buildings are under construction or detour routes are in effect. Digital signage solutions offer touch-screen capabilities, which allow students to search for a specific campus location, even an office within a larger building. These digital displays include directory information, directions, and the phone number of the location to provide students and visitors with all the information they will need to arrive quickly and safely.

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Premium Loyalty Solutions

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Who doesn’t love to earn points and get free stuff? Not students! Students of all ages love free things! When a young person is enrolled in school, whether it’s private, boarding, public, undergrad, graduate, or a specialty program, that student oftentimes has more supplies to buy than they can afford. Offering students of all ages and grade levels a loyalty rewards program will help them save money on all of the items they know they need to buy and will also incentivize them to add-on extra items that they know they really just want. The FasTrax Enhanced Loyalty program is loaded with benefits for both your educational institution and your students. Create hundreds of customer loyalty campaigns and easily sign up students with a simple scan of a driver’s license or student ID!

You can create discounts on groups of items or individual items in the café, bookstore, or anywhere else on campus. And you choose whether the student will earn based on quantity purchased or dollars spent. You choose how they earn, what they can earn on, and how they redeem. Strategically plan and schedule loyalty campaigns to start and stop automatically on the days you select, or leave your promotions open-ended to run constantly. With our fully-customizable loyalty program, you are in control. When your students share on social media and interact with your school’s website, they’ll feel connected to your institution and full of school spirit, and soon every student will become a virtual brand ambassador for your institution. This is a great way to show them that they matter to you in a way that goes beyond points and discounts

FasTrax Premium Loyalty solutions supplies you with access to in-depth reports, which will help you track and manage your loyalty campaigns. You will be able to track and monitor coupon redemptions to measure campaign success. All of this will equip you with the right information you need to give your students the rewards they want and the rewards they earned, and you’ll see a healthy return on your investment!

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Important Features of the FasTrax Suite of Marketing Solutions for Educational Institutions

FasTrax Solutions offers you a full suite of business solutions to help you communicate with prospective students, applicants in the admissions process, and enrolled students. Our POS system incentivizes sales, our digital signage alerts student to campus information and events, and our loyalty rewards program turns broke students into smiling ones. The FasTrax developers and strategists know the education industry, and our innovative POS, Digital Signage, and Loyalty Rewards Program reflect that our products are leading the market with up-to-the-minute technology updates that will keep you in control of your campaigns.  

We’ve laid out just a few of our best education industry marketing solutions for you. If that wasn’t enough to convince you, take a look at some of our most praised features:

  • pos logo
  • digital signage
  • loyalty logo

Pos Logo

Configuration manager capabilities feature gives you complete control over POS configuration for all of your register locations, no matter how many stores on campus, and equips you with the configuration tools you need for rapid changes
Completely customize your cafeteria and café menus and always be in the know on inventory levels with menu & inventory management reports
Schedule, track, measure, and empower your café, bookstore, and other employees with staff management & scheduling modules
Multiple integrated payment processors enable you to take credit card, debit, cash, and mobile payments easily wherever you are
Display college classes and campus events to help build a sense of community among students and help them feel at home
Hang digital signage in your student lounges, campus centers, and dormitories to display campus announcements, emergency alerts, and alumni recognition
Rotate the cafeteria & café menu boards with images and graphics of snacks, meals, and beverages
Display wayfinding touch-screens across campus and provide directories for those who are unfamiliar with your school

loyality logo

Create your own promotional campaigns and offer deals, discounts, and freebies to drive sales and keep students happy
Designate your loyalty campaign as Points Per Item or Dollars Per Item, you always remain in charge of your promotions
Reward a variety of student actions such as tagging your school, college, or specialty courses on social media for a set amount of loyalty points
Whitelist bookstore, café, and other store merchandise items that are eligible for earning points, and blacklist those that aren’t

Uplift Logo

Make it simple for the sales personnel to upsell new products, merchandise, and snack items that haven’t been moving with scripted pop-up bubbles on the POS, no matter whether they are working in the cafeteria, café, bookstore, or other campus store
Create fun and friendly competition among your sales personnel with gamified upsell opportunities wherein employees can indicate on the POS screen whether they “won” or “lost” the upsell, then reward your winners as you see fit
Assign commission values that your sales staff can earn for successfully upselling merchandise
Experiment with forced modifiers to incentivize upselling among your employees, track which promotions are successful, and generate maximum ROI

FasTrax Offers a Wide Range of Education Industry Solutions

The FasTrax Suite for education industry marketing solutions doesn’t end here. With multiple offerings under one company, you won’t need to contact several automated 1-800 numbers to have your questions and concerns about the services you’ve signed up for answered. The FasTrax LifeLine team has extensive knowledge of all of the products and services we offer and are ready to answer any questions you may have.

Browse the rest of our website to see all we have to offer, including:

Not convinced yet?

Check out our (weekly training webinars) **Link to webinars page** to see firsthand how each of our marketing solutions works for the Education industry.

Find out how FasTrax can help your business grow!

Contact Us

TESTIMONIALS

  • We’re pretty much all in with whatever FasTrax Solutions develops. We have 73 stores and we’ve used nearly every FasTrax Solution there is from FasTraxPOS to Warehouse to Uplifts to their Digital Signage. That’s the trust level we have with FasTrax. We’re very happy with everything their software has to offer

  • FasTrax Solutions has been an integral part of our business for the last 10+ years. I have tested and researched hundreds of POS systems. FasTraxPOS is the easiest system I've ever used! We save countless hours and dollars on training. Our employees love using the system. I've even had a competitor call to see what we're using.

  • What used to take 3 to 4 employees an average of 12 hours per day to count each store (we have 4) now only takes 3 employees an average of 4-5 hours with Fastrax, and with much better accuracy, utilizing 3 handheld wireless scanners with the FastraxPOS software... their software is reliable and efficient.